Five Quick Affiliate Marketing Hacks to Increase Sales
Affiliate marketing is one of the time-tested methods bloggers have used over time to generate profits from their blog.
I’ve written a number of articles on it as well. However I believe, that earning commissions from affiliate marketing isn’t a walk in park . There are number of factors that decide how much sales are you going to make, and how much profit you’d be getting in return of them.
Five Quick Affiliate Marketing Hacks that Work !
Hack 1 : Build Reader’s trust ~ Its all about trust . Instead of wasting time on looking for programs that pay high commissions, look for ways you can build a honest community of readers.Readers are aware what goes on behind an affiliate link . They are likely not to buy from you if they don’t trust you ( or your brand ).
I got this lesson in a pretty simple way. Initially I wasted 5-6 months promoting my web-host in order to make a sale and earn some commissions, however I was able to make only 4-5 sales in these months. Later on, I changed the approach.
I focused on creating a healthy audience. I interacted with readers, helped in solving their problems, answered their questions and did much more similar things. Out of these several readers became potential clients, who were about to start a blog. I promoted my web-host to them, and voila ! my sales increased dramatically. I made 6-7 sales every month.Customers don’t buy from businesses — they buy from people they trust.
You can’t expect a first time visitor who just came to your blog finding some sort of information to buy from your affiliate link. If he/she does so, it is surely in your favor. Although the chances are quite rare. So, Building trust with readers is extremely important .
Hack 2 : Hide Affiliate links ~ Affiliate links include tracking codes, your referral name ( or username ) , product url and may be couple of things more. These all make the affiliate link long and messy.A typical affiliate link is not only long, but also looks crappy . Which makes it hard to share them on social media, in emails or with friends. To avoid such situations, you can hide your affiliate links.
Affiliate links can be hidden with URL shortners. If you need a more in-depth knowledge about URL shortners, you can read this article.
Once masked with a URL shortner, your affiliate link would look so much nicer and cleaner. It would be easy to share them too. Some popular and recommended URL shortners are goo.gl and bit.ly.
Although make sure that masking affiliate link doesn’t hurt your readers.
Hack 3 : Write Honest Reviews ~ If you are wondering what is the best way to drive traffic to your affiliate links , then here is the answer. Product reviews are the best way to drive organic traffic to your affiliate marketing blog .
Most of the people always look for other’s opinion while buying a product. When you first see a watch on a store, you discuss it with your friends, to look for the opinion of the friend, who might have used it. All the time, what you look for is a review .
People do the same thing online. Before purchasing any thing, say wordpress theme or plugin, they always google ” xyz wordpress theme reviews“.
These are the people who are planning to buy the product, if you can write honest and quality reviews about those products, you’ll surely get some quality traffic and sales too.
My most popular articles are reviews indeed. But, just for sake of earning some commission, don’t write biased reviews. Over the time, I’ve rated free theme 5 out of 5 and some premium products even got 1 star ! This is because I don’t write mis-leading reviews.
With a biased review, you might make a sale, but that reader won’t return after wards.
Hack 4 : Try PPC ( Pay per Click ) Programs to drive traffic ~
SEO is the most recommended way you can derive traffic. However if you are not willing to get your hands messed up, you can bring in traffic from PPC programs like google adwords.
If you have some bucks to invest, you should invest it in PPC programs. However, be warned that this will only drive traffic to your blog, and might not lead to any sale !Targeting the perfect keyword is the key to PPC . Once you’ve mastered it, you can drive some quality traffic and this will result in increased sales.
If you invest $40 and make profits of $39, you are still in loss. PPC programs are risky, but they give quick results. On the other hand, SEO takes some time to come in action, but gives long lasting fruits .
Hack 5 : Use In-text links, Instead of Banner ~
Do you remember the banner you saw in upper fold of this blog ?
Well, did you click on it ?
This happens with Affiliate ads too. No matter how big blown advertisement you place in your header, sidebar or footer, it isn’t going to show any results if you don’t have a high traffic blog.
If you have a low traffic blog, use affiliate links in posts instead of sidebar ads. I am not saying this will dramatically increase your sales, however it will lead to more sales than the banner ads.
You can instead link your content from the sidebar. Widgets like “Popular Posts”, “Recent Reviews” etc will bring more traffic to those posts.
I’ve been using this hack from more than a year, and it always works. Use In-text affiliate links in your posts, instead of sidebar banner ads.
Conclusion – Affiliate marketing isn’t an easy way to earn income online, however these hacks make it bit easier. I’ve used these hacks on this blog, and saw a considerable increase in traffic and sales.
I never used PPC to drive traffic, instead I invested time on Optimizing my blog for search engines.
If you use affiliate marketing, these hacks will certainly bring in some sales and profits for you. If you have some more “hacks” I can add to this list, let me know in the comments below. You can also drop your opinion, suggestions and feedback in the comment section.